Redefining the Company Culture.
The redesign and relaunch of Revlon’s combined Employee Intranet: One In Beauty, marked an important step forward to bring together Revlon and Elizabeth Arden, two iconic brands and all of their sub-brands, under one organization. But at it’s core, the site today fulfills a much deeper need. As the only regularly-updated, digital destination for employees to seek up-to-the-minute information about the brand and business, the Intranet is the single most critical tool for connecting employees to the larger company goals and values.
Research + Reinvention.
Early surveys indicated that a significant number of employees thought that the old Intranet felt dated, slow, and out-of-keeping with the current culture of social interaction and real-time reporting. To discover the core issues, we had to go straight to the source: the user. The Intranet design and content organization reflect input from a working group of employees from around the world, across functions and levels, which were surveyed to better understand current intranet site usage, what should be different or better and what tools, resources and content would provide the most utility.
A Deeper Connection.
The mobile-responsive, reinvented Intranet contains 30-plus pages of relevant and pertinent information delivered to the employee in a visually-stimulating format that encourages them to explore and linger. In essence, it’s a place they enjoy being. As a whole, the Intranet fulfills several critical purposes, as both a universal hub for all of Revlon’s beauty brands and a central location for all employee resources. The beautiful and modern aesthetic enhances Revlon’s core brand values, while employees feel a deeper daily connection to their company culture.